Strata

FAQ

Organize common questions into labeled groups of expandable answers.

FAQ helps visitors resolve common questions without leaving the page. Group related questions together and keep each answer focused on one issue.

Desktop FAQ section with grouped questions in their closed drawer state.

Current desktop example: the group heading and closed questions establish the reading order. Expanded, focus, and mobile states still need separate evidence.

[!NOTE] The labels, options, defaults, and limits below match the current Strata section and block schemas. The screenshot is a desktop fixture; capture an accepted expanded, keyboard-focus, and mobile fixture before documenting those states as final.

Add FAQ

In Shopify's theme editor, add FAQ to a compatible template or open an existing FAQ section. The section is not available in header, footer, or overlay groups.

Heading

These settings appear first in the Theme Editor.

SettingWhat it controlsOptions or default
EyebrowOptional short label above the section heading.No default.
HeadingThe main introduction to the FAQ.Default: Frequently asked questions.
TextOptional rich text that introduces the questions.No default.

Keep the introduction short. The group headings and questions provide the page's detailed structure.

Layout

SettingWhat it controlsOptions or default
Content widthSets the maximum width of the FAQ content.Narrow, Medium, or Page width. Default: Medium.

Choose Narrow for a short, highly readable list and Page width when group headings or answers need more room. The exact visual width should be checked in the accepted storefront build.

Colors

SettingWhat it controlsDefault
Background colorThe section surface behind the heading and question groups.The global background color.
Text colorThe section's primary text color.The global brand color.

Review long questions, links, and expanded answers against both chosen colors.

Spacing

SettingWhat it controlsOptions or default
Section spacingChooses the section's spacing scale.None, Small, Medium, or Large. Default: Medium.
Top spacingAdds or removes the section's top spacing.Enabled by default.
Bottom spacingAdds or removes the section's bottom spacing.Enabled by default.

Use the top and bottom switches when the FAQ sits directly beside another section that already supplies spacing.

FAQ groups and questions

The outer section accepts up to 12 FAQ group blocks. The Theme Editor block order is the visitor's group order. Each group contains nested FAQ drawer blocks; the current nested schema does not declare a maximum number of drawers per group.

FAQ group

SettingWhat it controlsDefault
Group headingLabels a related set of questions.General questions.

Add groups in the order you want visitors to scan them. The preset starts with two groups and two questions in each group, but the preset is only a starting point.

FAQ drawer

SettingWhat it controlsDefault
QuestionThe clickable question shown in the drawer summary.Question.
AnswerRich text revealed below the question.Add a clear, helpful answer for customers.
Open by defaultOpens this answer when the page first loads.Disabled.

Each drawer is a native expandable question-and-answer control. Open by default applies to that drawer only; it does not make every question open. Avoid opening many long answers by default because it makes the initial page harder to scan.

Writing and accessibility

  • Put one customer question in each drawer and answer it before adding exceptions or links.
  • Keep policy links current and state the market or product scope when it matters.
  • Use a meaningful Group heading even when the page has only one group.
  • Test opening and closing with keyboard and touch input. The question must remain understandable when the answer is collapsed.
  • Check visible focus, heading order, link labels, and contrast in the expanded state.

Common issues

SymptomSafe check
A question is not visibleConfirm its FAQ drawer still exists inside the intended FAQ group and that the group is in the expected order.
The answer is visible on first loadCheck Open by default for that drawer.
The section feels too wide or crowdedTry Content width or shorten the introduction before changing individual answers.
A group has no useful labelSet Group heading instead of relying on question text to provide the category.

Evidence boundary

The current image records the closed desktop composition only. Do not use it as evidence for mobile layout, expanded-answer geometry, or keyboard focus. Those states require a fresh approved fixture from the matching Theme Editor and storefront build.

Search documentation

Search across the Strata guide