Strata

Lookbook

Use the supplied Lookbook page template for a campaign story that leads into collections and products.

The Lookbook template is a ready-made campaign page. It opens with a Parallax waterfall story, then gives shoppers a path into collections and products.

The top of the Lookbook page with the large sticky title Fall Winter 2026 over staggered fashion images.

The Lookbook template opens with a Parallax waterfall.

What the template contains

The supplied template arranges these sections in order:

OrderSectionRole on the page
1Page (hidden)Holds the Shopify page's title and body. It starts hidden so the campaign opens with media.
2Parallax waterfallThe campaign story: a sticky title and text with a sequence of Image, Video, Text, and Product blocks.
3CollectionsCollection cards that let shoppers continue from the story into a range.
4Featured productsA product row or grid for the looks shown above.

Every section keeps its normal settings. Use the linked guides for the complete controls of each one.

A grid of collection cards from the Lookbook page.

Further down, the Collections section links to the featured collections.

Open the Lookbook template

  1. From Shopify admin, go to Online Store > Themes > Edit theme.
  2. Use the page selector to open Pages, then choose the Lookbook template.
  3. Use Preview > Change to preview it with the page you plan to assign.
  4. Select a section in the left sidebar to edit it.

To show the Shopify page's own title and body, select the hidden Page section and show it again. Leave it hidden when the Parallax waterfall's Sticky title already introduces the page.

Build the campaign

  • Replace the Parallax waterfall's Sticky title and Sticky text with the campaign name and a short line. Turn on Use as page heading (H1) there when the Page section stays hidden, so the page keeps one main heading.
  • Replace each Image and Video block with campaign media, and select real products in the Product blocks. Remove blocks you do not need rather than leaving empty positions.
  • In Collections, choose the collections that belong to the campaign. In Featured products, choose a collection or hand-pick the products.
  • Remove or hide the Collections or Featured products section when the campaign does not need that next step.

Assign the template to a page

Shopify admin lists templates from the published theme. Once Strata is published, open the page under Online Store > Pages and choose the Lookbook template in Theme template. See Pages for the full steps.

Review before publishing

  • Read the page with parallax on and with reduced motion; the story must stay clear when nothing moves.
  • Check that exactly one section uses Use as page heading (H1).
  • Follow every linked image, product, and collection card.
  • Review the sticky content, the block sequence, and the product cards at desktop and mobile sizes.

Search documentation

Search across the Strata guide